Overview LeadershipIQ, the consulting/training business of Bestselling Author and Leadership expert Mark Murphy, approached Studio Two about updating their brand and developing a new website. The organization sought to build clearer, bolder communications with their audience than their current branding and to bring the website architecture and design into alignment with contemporary practices and opportunities.…
Overview: Jim Nejaime of Nejaime’s Wine Cellar, one of the Berkshires’ best-established family businesses, approached us to help with an expedited transition – an amicable split between his business and other members of the Nejaime’s family. This transition required Jim to change the name of the business and establish a new identity for his operations.…
Project It’s not every day that one of your brands really “gets in gear” but today we’re proud to bring attention to the partnership of Studio Two branding client and cutting-edge social media tool SCRAMBLS with KleenSpeed Technologies and their revolutionary electric CAN-AM racing car. SCRAMBLS is a technology (www.scrambls.com) that allows users of all…
Overview On the cusp of their 50th Anniversary, Hancock Shaker Village, a National Historic Landmark and a leading museum of Shaker history and thinking, set out to transform their mission and role for the 21st century by dedicating themselves to making the community a vital organization. They asked Studio Two to work with them to…
Overview Webster approached us to help with a business transition that required a new name and overal rebranding, web development, SEO/SEM strategy and market consulting. Challenge The timeline for this seasonal landscape business was very tight – for business and legal reasons, we needed to have the new name and brand in place in a…
Overview Since 1996 Studio Two has been the agency of record for Shakespeare & Company, a leading national-class theatre that presents the works of William Shakespeare, his contemporaries, and the works of modern playwrights year-round in the heart of the culture-rich Berkshire hills of Western MA. Challenge Studio Two has provided comprehensive branding services and…
Overview The client is a leading provider of hardware and software encryption and data security systems – primarily focused on high-end corporate clients and national government agencies. Their software architecture team (lead by Kevin’s brother, Michael) developed an ancillary product that allows for high-level encryption and data management to occur on public social networking sites…
Overview: The Berkshire Botanical Gardens changed leadership in 2010. Under new direction Studio Two was selected to radically transform the communications and brand expression for the Gardens in an focused strategy of audience development. Challenge: The Gardens have a small annual budget and limited internal resources. We also had to evolve the identity and brand…
Overview The 2012 season at Shakespeare & Company is the 35th in the Company’s history, and under new artistic leadership. The goal with this season’s overall image was to capture the concepts of “Revolution and Rebellion” in the marketing. Challenge We wanted to bring a fresh, graphic element into the season without radically transforming the…
Overview Haven is the hot breakfast and lunch spot here in Lenox, MA and the unofficial Studio Two cafeteria – The owner approached us about developing the branding and web presence for the Café. Challenge Haven is a unique and personal business with a lot of personality in its food and staff. We wanted to…
