Overview Lincoln Road is the most-visited destination in Miami Beach, FL. An 8-block pedetrian street lined with over 300 shops, restaurants and cultural attractions, Lincoln Road receives over 12 million visitors annually. Challenge The Lincoln Road Business Improvement District (LRBID) needed a full-service marketing agency to work with to develop and execute metrics-driven campaigns for brand…
Overview The client was opening a new practice and needed a brand and marketing that reflected his background and aesthetic. Challenge Moving beyond the standard design themes for the plastic surgery field can be a challenge. We worked with the client to distill the values and goals of the organization while developing the brand. Solution…
Overview Aspect Builders was launched in a short timeline as an entirely new brand division for Critical Path Construction with a focus on residential development. Challenge Under a tight deadline with an approaching trade show, we needed not only develop and deploy a fully-articulated brand but we also had to come up with a name for…
Overview Critical Path is a well-established commercial construction company based in Miami, FL and serving all of Florida. In the hyper-competitive landscape of the region they needed to be found and to stand out. Challenge Marketing had historically been word-of-mouth and the occasional trade show. We needed to elevate their visibility online and bring the…
Overview Barrington Coffee Roasting Company (BCRC) has relied on Studio Two for their brand and design for over 15 years. We embarked on a comprehensive review and redesign of that brand in 2014 in response to new competition and market shifts in the coffee industry. Challenge In 2015, BCRC was able to move to a…
Overview The Drapery Workroom is a new venture of designer William Caligari. The business provides custom and off-the-rack draperies, furnishings, and upholstery as well as on-site fabrication services to a residential and commercial client base. Challenge We developed this brand and the supporting media in a relatively short time-frame. The challenge in this project was…
Overview Guido’s is the leading source of organic and locally-grown food in the Berkshires. It is also a family of businesses. Studio Two was hired to update the brand, create a universal brand system and design a new web presence and internet strategy. Challenge The existing brand was well-loved but dated and presented technical challenges…
Overview The Northwestern Connecticut Regional Planning Collaborative hired Studio Two to develop all aspects of a marketing plan and brand system to promote the North West corner of the state – an area comprising 9 towns and a wealth of natural beauty. The project had a relatively short deadline and a diverse constituency of partners…
Overview TK Home and Garden was opening their first store in Hudson, NY and approached us about developing the new brand. Challenge Developing any brand system is a challenge of understanding the market, the client and their vision. Working closely with the principals we took them through our process quickly and seamlessly. Solution The brand…
Overview On the cusp of their 50th Anniversary, Hancock Shaker Village, a National Historic Landmark and a leading museum of Shaker history and thinking, set out to transform their mission and role for the 21st century by dedicating themselves to making the community a vital organization. They asked Studio Two to work with them to…
