Overview Berkshire Natural Resources Council (BNRC) is the leading land conservation organization in Western Massachusetts. They came to Studio Two to update a brand and communications strategy that had become outdated. Challenge BNRC is the passionate endeavour of a focused group of individuals with far-reaching impact on the region. We needed to develop a message…
Overview SoCo Creamery (South County Creamery) is a family owned and run micro-creamery based in the Berkshires. Recent expansion and plans called for more control over their brand and packaging as they expanded into new markets. Challenge The SoCo brand was already well-established in the regional market. The task was finding ways to expand it…
Overview: Edith Wharton’s home in Lenox MA, known as “The Mount” hosts nearly 40 thousand visitors a year for house tours, events, walks in the gardens and more. Challenge: The Mount faced a significant fiscal crisis in 2008. Studio Two had managed the brand and marketing since 2003 and had to find ways to continue…