AFA Conference

Overview
The Alliance for Aging needed a new way to market their annual conference to professionals in Florida who are their constituency.

Challenge
The organization had an outdated website and no digital marketing in place and a short 3-month timeline to fill the conference with hundreds of attendees to meet their funding goals.

Solution
Studio Two built a new conference-only website, integrated eCommerce and online ticketing, and executed a digital marketing campaign across Facebook, LinkedIn, Google ads and Constant Contact. We grew attendance and revenue by double-digit percentage increase over previous years.