Here’s the newest thing that just came across my radar – Google Surveys – wow – this has a lot of potential. Basically, you figure out what you want surveyed and Google does the rest – for a price (.10 per respondent – not cheap but probably much cheaper than comparables – and it’s GOOGLE!). So interesting…. so what should we ask?
This is another amazing powerful tool for you to use in understanding your customers – along with google analytics – and if you do paid google advertising with adwords, those results as well.
Of course a survey is only as good as the questions you ask – and one has to be aware of the potential for bias in the answers based on the syntax of the question. I just made my first survey and am awaiting response! Google sent me a $75 coupon, which helps – let’s see what happens – stay tuned!
To write it, it took three months;
to conceive it three minutes;
to collect the data in it; all my life.
– F. Scott Fitzgerald
How will you use this tool? Leave a comment!