Berkshire Botanical Garden Branding

Berkshire Botanical Garden
www.berkshirebotanical.org/

The Botanical Garden approached us to bring a new vibrancy to their communications and brand, from signage to collateral. We developed a new color palette based on the organic and floral themes that predominate at the Garden, and crafted a new library of photography that spoke of the "hands-on" nature of the work and programming at the Garden. We combined these elements with a more contemporary design grid to help them focus their message on an up-and-coming audience of gardening enthusiasts.

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